To get an idea of whether you should continue to run a Search Network campaign on search partner sites, you can:

To get an idea of whether you should continue to run a Search Network campaign on search partner sites, you can:

  • segment the campaign’s data by network and evaluate its performance on search partner sites
  • use Keyword Planner to evaluate how the campaign might perform better on search partner sites
  • review the top movers report to see if the campaign is getting more clicks on search partner sites
  • evaluate the campaign’s performance on search partner sites vs. display partner sites

The correct answer is:
segment the campaign’s data by network and evaluate its performance on search partner sites