While you all were busy in business expanding, Google silently update its Google algorithm which affects the site have not responsive nature with respect to Mobile Friendly site.
Now if your site is not mobile optimized then it may harmful for you because Google expects that 2015 year will going to be largest yet in mobile searching while desktop searching looking out can still decline.
While increasing the search experience for users Google make a formula which defines site as a mobile friendly and also provide a testing tool for that which shows whether the site passed the mobile friendly test
Following factors may be used by Google-bots to analyze a site’s mobile friendliness.
- content should not wider than the screen.
- Large text to read easily and comfortably without zooming
- No use of software for mobile devices like Flash, as a result of Google-bots cannot browse its content.
- Sites should work content to the screen device, whether or not smart-phone or Tab
To check whether your site pass the Google Mobile friendly test or not, Click Here
Sites which are scoring high in Google Mobile Friendly test will be rewarded with ranking on Google and the sites which are poor in mobile friendly will going to be penalized by Google. Sites that passed the mobile friendly test received a label next to web page which indicate its mobile-friendly optimization conformity.
This will going to be beneficial for the website developers and SEO WHO can probably expertise a surge in business from site business owners looking for updates.
- 75% websites are on word-press.
- 25% websites-roughly
To pass the Google mobile-friendly optimization conformity, developers build various plugins which enables to exhibit a mobile-friendly version for a site. Sites which are fully responsive have advantage on that which are using plugins.
Google also added a section in webmaster tools menu which indicates site's mobile usability and also shows you errors like errors that include content size, touch element closeness, font size, flash usage and viewport configuration.
