Google Analytic Exam Questions Page 4

Which of the following would be valid segments to consider when looking at data. Select all that apply.

Which of the following reporting dimensions would be useful to reference if you were rebuilding a website?

Person A and person B each visit your commerce site once. During her visit, person A buys one of your products. Then, before leaving the site, she makes another purchase. Person B buys nothing. What is your commerce conversion rate for these two visits?

You currently have the Google Analytics tracking code on your site, but you want to start managing it and other tags using Google Tag Manager. You create a Google Tag Manager container and add a Google Analytics tag to the container. Once you have added the container snippet to every page of your site, what do you do with the existing Google Analytics tracking code?

Which of the following are dimensions?

Which of the following is true of ROI?

In the Linear Attribution Model?

You need to immediately find out whether people are viewing the new content that you just added today. Which of the following would be most useful?

You want a second view of your data where you only see traffic to a specific subdirectory. What is the best way to set this up?

You need to immediately find out whether people are viewing the new content that you just added today. Which of the following would be most useful?

Which of the following reports allows you to identify the terms visitors use to conduct searches within your site? Select all that apply.

Which of the following would be most useful for ranking pages according to revenue contribution?

You are interested in exploring metrics by campaign and traffic source. Which of the following sections will have this report information by default?

What is the first step of analytics planning?

Which of the following most accurately describes the concept of attribution in digital analytics?

Which of the following are examples of mediums? Select all that apply.

Which of the following Behavior metrics shows the number of sessions that included a view of a page?

Which of the following attribution models would be useful for evaluating ads and campaigns that are designed to create initial awareness about a brand?

Which of the following are examples of sources? Select all that apply.

The demographics and interest category information in Google Analytics comes from

It is important to have a clear measurement strategy to guide your implementation strategy and your data analysis. Which of the following business objectives would be most relevant for content publishers?

You have found that most of your customers initially learned about your brand via a display ad. Which of the following attribution models will give credit to display ads that introduced customers to your brand? Select all that apply.

You want to know whenever weekly revenue for your "spring sale" campaign increases or decreases by an unusual amount. Which of the following would be most useful?

Which of the following are examples of channels? Select all that apply.

Which of the following would help you to determine the conversion value of a paid keyword?

Your web property is "www.example.com". You set up a URL goal of "/thankyou" and a Match Type of "Begins With". Which of the following URLs will count as goals? Select all that apply.

Which of the following would most quickly allow you to determine whether the Google Analytics code snippet is working on a specific website?

Which of the following are tracked by Site Speed reports? Select all that apply.

Which of the following would be most useful for optimizing landing pages?

A macro conversion

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