Google Analytic Exam Question Page 1

What are the three elements of Event Tracking?

You have two buttons on your website and would like to track if people click on Button #1 more than Button #2. Can you do this in Google Analytics? If so, how?

How can you track Flash Events with Google Analytics code?

What is the purpose of a virtual pageview?

How can you track user engagement on websites that use Flash or AJAX and are located on one HTML page?

True or False: You can compare Advanced Segments side by side in reports.

True or False: You can apply an Advanced Segment to historical data.

Is profile filter order applied in order, or all at once?

You want a profile to include only Google AdWords data. How can you do this?

What are some ways you can use profiles?

You just added new content and would like to see if people are viewing it. Can you use Real Time to determine this?

Can Real Time show you whether or not the Google Analytics code snippet is working on a particular page?

What is available in Google’s Real Time Reporting?

What types of goals can Google Analytics track?

How can you determine whether people who use your Site Search have a higher conversion value than people who do not?

What does the Site Search Report tell you?

If Channel X equally initiates and assists in conversions, what would its Assisted/Last Interaction Conversion value be?

What is a good metric for measuring the quality of traffic to your website?

If a visitor subscribes to your newsletter, than someone else on the exact same computer also subscribes during the same session, how many conversions will be tracked?

If a visitor conducts two transactions on your website during one visit, how many conversions and how many transactions will be tracked by Google Analytics?

What does the Visit Duration report show you?

People are spending more time on your site. How can you tell if they are actually interacting more on the site?

How can you determine the conversion rate for people on a certain Operating System and located in a particular city?

You want to find out which keywords visitors from Chicago use to find your website. How can you do this?

True or False: Pageviews is a metric.

True or False: Average Time on Site is a metric.

True or False: City is a metric.

True or False: Browser is a metric.

True or False: Screen Resolution is a dimension.

True or False: %New Visits is a dimension.

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